#6 Eating the Elephant: how to handle large translation projects
Productivity and context... Do you know how many words a translator can translate in a day?
#5 Creative Accuracy: how to translate straplines and slogans
To avoid embarrassing and costly mistakes you need good translation AND cultural understanding.
#4 Choose Wisely: how to pick the right translator
To engage your target audience you need the right translator with the right skills.
#3 Know the Difference: translation, transcreation and copywriting
It is important to know which is which and when to use them for the best results.
#2 Get Value: how much should translation cost?
Help for you to get value for money from your translator.
#1 Be Understood: how to create content in a foreign language
Where to start and what to do next!